Revving Up Efficiency: How Sonic Transformed AERO-B Motorsports and Applied
Category: Customer Stories
Sonic has completely transformed the workflow of Chris Leichtweis and his team at AERO-B Motorsports and Applied, making time and operations management more efficient. He and his race team have traveled the world using Sonic tools to enhance their organization, productivity, and technician retention.
Leichtweis says, “We could only dream of the garage optimization environment that we currently have with Sonic.” With tools precisely stamped, labeled, and arranged in foam inserts, every technician—whether junior or senior—can quickly locate what they need. Time is critical in a race team’s repair environment, where upgrades and adjustments are essential to winning.
Sonic tools have been particularly beneficial during the team’s Petit Le Mans racing, where fast repairs are vital. With Sonic, the team has been able to expedite crucial repairs at the Le Mans circuit, significantly contributing to their success on the track and helping secure podium finishes.
Recruitment and Retention Boost with Sonic
Sonic has also played a major role in improving team collaboration and retention. The organized, streamlined garage environment has enhanced technician satisfaction and accelerated learning. According to Leichtweis, having Sonic tools on site and in the garage has increased the “happy quotient” of the shop and has led to an “increase in worker learning, creative solution, and the retention of his technicians.”
Sonic offers the largest compliment of specialty tools from years of experience and listening to the customer’s unique challenges and difficult situations requiring a special hand to complete the project
Chris Leichtweis – Owner, AERO-8 Motorsports and Applied
LOOKING AHEAD
Since using Sonic, the team has experienced a substantial increase in productivity. With every tool meticulously placed in foam inserts, technicians can focus solely on the task at hand without wasting time searching for tools. Leichtweis says that having everyone on the same page and using the same set of tools has “allowed the team to move swiftly through the garage and focus mainly on the repair, upgrade, or ultimate solution.”
Additionally, Sonic’s wide range of professional tools, developed through years of customer feedback and expertise, has further empowered the team of AERO-B Motorsports and Applied to tackle unique challenges. “Sonic offers the largest compliment of specialty tools from years of experience and listening to the customer’s unique challenges and difficult situations requiring a special hand to complete the project,” Leichtweis says. This, combined with Sonic’s quality and customer service, has made the brand an indispensable partner in their racing success.
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